Chow Tai Fook Jewellery Group Limited, a leading jeweller in the Mainland of China, Hong Kong and Macau, was listed on the Main Board of The Stock Exchange of Hong Kong in December 2011 and has become the world’s largest pure-play jeweller by market capitalisation. Chow Tai Fook is now a constituent stock of the Hang Seng China 50 Index and Hang Seng Mainland 100 Index. Its core business is manufacturing and selling of mass luxury and high-end luxury jewellery products including gem-set jewellery, gold product, and platinum and karat gold product; and watch.
The Group’s iconic brand “Chow Tai Fook” and long-standing history of over 80 years of operations represent key competitive advantages of its business. The Chow Tai Fook brand is recognised for its trustworthiness and authenticity, and renowned for its product design, quality and value.
The Group has an extensive retail network, with over 2,000 points of sale in more than 400 cities in Greater China, Singapore and Malaysia. It has also successfully developed its e-commerce in recent years. The Group’s vertically integrated business model gives it an effective and tight control over the entire operation chain from raw material procurement, design, production, to marketing and sales through its extensive retail network.